Facebook

What is it?

Facebook is the largest website on the internet. Its mission is to give people the power to share and make the world more open and connected. It has over 500 million users. If it were a country, it would be the third largest on Earth.

Why is it important?

Facebook is bigger than Google. It has more users. It occupies more Americans’ time than any other website. And people who find you from Facebook are more likely to come back than people who find you from Google. Because Facebook is not about ads—it’s about relationships—it’s more credible in the eyes of your customers.

How we can help your company use facebook?

  • We build, manage, and monitor customized facebook pages for your business
  • We help you grow your fanbase to connect you with customers and their friends
  • We post messages regularly to spread your word of mouth
  • We respond to all posts and comments from customers
  • We create and run promotions
  • Register for a customized Facebook URL, and use it in your marketing materials.

Twitter

What is it?

Twitter is “a real-time information network powered by people all around the world that lets you share and discover what’s happening now.” For businesses, it’s a simple tool that helps connect them more meaningfully with the right customers when they’re ready to spend money.

Why is it important?

Twitter processes 50 million messages (or “tweets”) every day. And smart businesses are taking notice. GM uses it to solve customer service issues. Citysearch integrates tweets into its reviews. And Dell has sold millions of dollars worth of computers through Twitter alone. Thousands of local businesses are also using Twitter in creative ways to attract and retain customers.

Why? Because Twitter users are about twice as likely to visit a company’s website, post an online review, or click on an ad.

How we can help your company use Twitter?

  • Search Twitter for what people are saying about your business or your industry.
  • Reach out to customers looking for your product, but do so in a helpful way.
  • Use Twitter to reach new people.
  • We respond to all posts and comments from customers
  • Keep it short! Twitter only lets you post messages of 140 characters or less.
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